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Brightpath Metrics

Activation in 30 days, not 90

An onboarding sprint that gets new trial users to their first win faster.

Prepared for
Priya Natarajan, Kitebird Software
Prepared by
Brightpath Metrics

Where you are today

Kitebird gets 1,800 trial signups a month and 11% reach the first report. Most drop off at the data import step.

The plan

How we get there.

  1. Measure

    Instrument the trial and find the exact drop off points.

  2. Fix

    Rebuild import, add a guided first report and lifecycle emails.

  3. Prove

    Two week test against the old flow, with a readout.

Results for teams like yours

11%reach first report today
30days to ship
2week test
Ledgerly

Trial to paid went from 6% to 9.5%.

Shiftboard Pro

Time to first value dropped from 4 days to 1.

Timeline

  1. Week 1Audit
  2. Weeks 2 and 3Build
  3. Weeks 4 and 5Test
  4. Week 6Readout

Your options

Pick the option that fits. The total updates as you choose.

Choose an option
One time$22,000
Due at signing$22,000

Questions

What do you need from us to start?

A 30 minute kickoff call and access to the people and files listed in the plan.

Can we change options later?

Yes. Tell us before the next billing date and we adjust from then on.

Terms

Scope. The work is limited to what this proposal describes. Anything else is quoted before it starts.

Payment. Invoices are due within 15 days. One time fees are invoiced on signing.

Ending the agreement. Either party may end a recurring engagement with 30 days written notice.

Electronic signature. Both parties agree that signing electronically is as binding as signing on paper.

Sign

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